WHAT IS RESTAURANT BRANDING?
Branding is the process of creating a unique, authentic identity for your restaurant. First, our industry experts work to understand your brand proposition – what sets you apart, your company personality and your unique values. Market research is used to understand your target customers – what makes them tick, and what they’re looking for in a restaurant like yours.
Successful branding translates all of that into brand guidelines and visual design, ensuring your values are communicated by everything from your logo and signage to the atmosphere in your restaurant or how you portray yourself on social channels.
At Eat With Your Eyes, we have completed successful restaurant branding projects for clients large and small, including branding projects for completely new restaurants and re-brands that energise an existing restaurant business.